• Zonal Category Head - FMCG Jobs in Kolkata,India - 25678642

  • PMS Consulting
  • Save Job
  • 12 - 15 Years
  • Posted : above 1 month

Job Description:

- Carrying Inside out Business Strategy for improving business throughput of Fortune Rice

- Managing and achieving Top Line and Bottom Line targets of the Brand and Category

- Bridging the supply chain through planning the sale and Production capacities

- Pricing decision and control based on competition, Market and profitability

- Market Analysis through primary and secondary data to keep close track on consumer behavior and Brand awareness

- To keep a close track of Market needs in order to maintain existing business and expansion through NPD

- Planning and executing primary and secondary schemes to improve Penetration and off takes

- Day to day Interaction with creative agencies to develop marketing collaterals to support Brand

- Keep a close Track of Raw material due to commodity based fluctuations

- Market development according to product portfolio in assigned Region New Market Development, Channel-Development, Product Launches, Category Management and Competition-Retaliation

- Planning, Executing, Analyzing and monitoring innovative Sales Promotion & Trade Marketing activities (Like Trade-schemes, Consumer-Offer, Visibility drive etc) to achieve the assigned Sales Targets Appointment and handling manpower according to need of business, Target setting, forecasting and execution planning to achieve set Targets

- Strategizing and Rationalizing Pricing, Credit-control and Contributions for overall Profitability

Profile Summary:

Employment Type : Full Time
Salary : Not Mentioned
Deadline : 18th Jul 2020

Key Skills:

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