• Vice President Senior Vice President Marketing Real Estate IIM ISB FMS MDI Jobs in Mumbai,India - 23818247

  • Real Estate Firm
  • Save Job
  • 5 - 15 Years
  • Posted : above 1 month

Job Description:

Key Accountabilities

Marketing & Brand Management

- Design & chart out effective marketing strategies that contribute towards enhancing revenues & growth

- Expansion of new age/ traditional marketing platforms best suited for current business environment

- Determine, manage & deliver the results within stipulated budgets

- Discern upcoming trends and formulate strategies to maximize growth and profitability

- Create visually enhanced campaigns to place company as market leader

- Design & Implement ATL & BTL activities across platforms ensuring ROI on marketing budget

- Design, develop & implement effective and consistent brand experience framework across all stake-holder touch-points; ensure Brand Framework Adherence across all brand touchpoints

- Manage the brand identity, brand architecture and go to market communication strategy for the Company and its businesses

- Lead and build robust marketing analytics and reporting mechanism

Digital Marketing & PR

- Plan and deploy overall digital and performance marketing strategies that shall enhance digital presence of the brand across platforms

- Lead multiple digital marketing experiments and initiatives across channels, with aggressive timelines and successfully execute on time and on budget

- Bring improvement in design, content & usability of website & app

- Lead content marketing to have a thumping impact

- Manage and build end to end Press, media and PR communication plan for the organization

- Manage relations with agencies, press, and timely outreach to garner maximum coverage

- Should be able to create & lead visually impactful marketing campaigns

Market Research

- Develop market intelligence on product and competitors to create and maintain niche

- To work closely with Sales channels to understand the end-to-end customer-experience and new product opportunities through voice of customer research, internal focus groups and stated channel requirements

- Drive product positioning basis well researched consumer insights

Who will be the right fit

- You come from tier 1 MBA institute with upto 15 years of relevant experience in high growth organizations

- Strong interpersonal and collaboration skills to manage a multi-fold role

- Demonstrated success in building memorable brands & products with limited budget

- You thrive in fast passed environment with depth in revenue growth and breadth in performance & growth marketing strategies

The ideal candidate should be able to bring right focus to the marketing department to create a niche and contribute to the topline through right marketing interventions He/ she would then accordingly be able to deploy all the strategies towards this single focus area

Profile Summary:

Employment Type : Full Time
Salary : Not Mentioned
Deadline : 14th Apr 2020

Key Skills:

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