• Turtlemint Digital Marketing Analyst Jobs in Mumbai,India - 25083313

  • Turtlemint

Job Description:

Responsibilities

Digital Marketing Analyst will be responsible for all digital marketing acquisitions and activities

Key responsibilities include

- Plan and execute paid campaigns on Google, Facebook and other channels for Web & App acquisitions

- Analyse data and campaigns and improve the cost / acquisition

- Identify trends and insights, and optimize spend and performance based on the insights

- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

- Brainstorm new and creative growth strategies

- Plan, execute acquisition experiments and conversion tests

- Collaborate with internal teams to create landing pages and optimize user experience

- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

Requirements

- 1+ Year hands on experience in digital marketing industry (Google + Facebook) and Should be self-motivated and adaptable

- Hands-on experience in setting up and optimizing complex Google Adwords & Facebook campaigns is a must

- Should be proficient in Advanced Excel

- Solid knowledge of website analytics tools (eg Google Analytics, Appsflyer, Mixpanel)

- Highly creative in identifying target audiences and devising digital campaigns that engage, inform and motivate

- Experience in A/B testing and optimizing landing pages & user funnels

- Up-to-date with the latest trends and best practices in online marketing and measurement

Profile Summary:

Employment Type : Full Time
Salary : Not Mentioned
Deadline : 12th May 2020

Key Skills:

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