• Sr. Strategist - Paid Media Jobs in Ahmedabad,India - 23708271

  • Milestone Internet Marketing Pvt Ltd
  • Save Job
  • 5 - 8 Years
  • Posted : above 1 month

Job Description:

Job Title Sr Strategist - Paid Media
Positions 2
Locations Bangalore/ Ahmedabad

Job Summary

The Digital Media Strategist will create, manage, and optimize campaigns on Google AdWords, Bing Ads, Facebook, and additional media platforms across Display and Meta Search channels Digital Media Strategists are directly responsible for campaign performance and assisting Customer Success Managers with strategy and insights to achieve clients goals

Managing AdWords or Bing Ad accounts is a Requirement for this position

Responsibilities Create, manage, optimize, and analyze campaigns within Paid Search (Google AdWords, Bing Ads), Display (including Programmatic), Paid Social (Facebook, Instagram), Meta Search and additional media platforms
Monitor online campaigns regularly and make recommendations to improve key performance metrics and drive revenue according to account goals
Create and follow through with projects and initiatives that will benefit the majority of clients, including process development and new media tactic testing
Communicate with Customer Success Managers on a regular basis to review campaign performance, and suggest additional online marketing strategies and testing opportunities that improve conversion rates and efficiencies metric
Keep current on the latest trends in the paid search, display, ad technology, and social media marketing channels and across the hospitality marketing industry
Participate in meetings with clients to review Paid Media results and discuss recommendations and strategist

Key Skills Set 5 years experience in Paid Search or Digital Media specialist role
Hands on experience with AdWords and/or Bing required
Experience in Google Analytics and/or Omniture
Knowledge of Marin, Kenshoo, or DFA (DoubleClick For Advertisers), DSPs (AppNexus, Media Math, TradeDesk or other) is a bonus
Experience managing campaigns within the small business sector or regional B2C companies
Ability to show the positive impact of paid traffic throughout the customer journey
Excellent knowledge of Microsoft Excel or equivalent
Fast learner and able to handle multiple tasks with changing priorities
Strong analytical and reporting skills
Strong time management skills
Excellent verbal and written communication skills
Ability to work independently with little supervision within a team environment
Knowledge of SEM, search engine optimization (SEO), keyword analysis, etc

About Milestone Inc

Milestone is a leading provider of digital marketing software and services for hospitality, retail and finance We provide a full range of solutions including website and mobile design, content creation, SEO, digital media, analytics and competitive intelligence Our best in class technology and solutions drive revenue and ROI for clients across the globe Over 2,000 companies do business with Milestone, including leading hotel chains, major retailers and financial services companies Milestone has garnered over 300 awards and a reputation for blending outstanding design with advanced technological capabilities Milestone is one of Silicon Valley Business Journals fastest growing companies and is an Inc 5000 company

Top Reasons to work for Milestone

5 Days a Week
Great place to learn with phenomenal growth opportunity
Stable and rapidly growing company
New, professional corporate offices in the heart of the plush professional/residential location of Prahlad Nagar, Ahmedabad, India
Opportunity to work with a fun, amazing and talented team
Great benefits Mediclaim and paid holidays (per year)
Exciting and innovative work environment
Employee referral incentive program
Monthly and quarterly events include birthday celebrations, ice cream socials, etc

Profile Summary:

Employment Type : Full Time
Eligibility : Any Graduate
Industry : Internet/Dot com/ISP
Functional Area : Marketing/MR/Media Planning
Role : Media Planning
Salary : As per Industry Standards
Deadline : 28th Mar 2020

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