• ShiprocMarket Head Digital MarMarketing Jobs in Delhi,India

  • Kartrocket
  • Save Job
  • 7 - 10 Years
  • Posted : above 1 month

Job Description:

As a Digital Marketing Head, you will be responsible for performance marketing campaigns on Social Media & Google AdWords If you are ROI driven, a tracking nazi and a data superman, you are perfect for the role

You will help create & execute strategy for new user acquisition and also returning user engagement through traffic channels including Google & FB You should have in-depth knowledge of AdWords and be a hands-on marketer having run a search as well as display campaigns including A/B testing ads Along with running the accounts, you will also contribute to our overall growth strategy nationally as well as at a city level marketing strategy

Additionally, if you have excellent reasoning and data analysis skills then you would be a person of interest Having a good grasp of English and a thorough understanding of web/app based businesses and knowledge of MS Excel would be a plus Regular reports will have to be provided by you to the Management

ROLE & RESPONSIBILITY

- Executing marketing campaigns through SEM, FB, Google Display, Email, SMS & Affiliate marketing, basically, all form Paid, organic and performance marketing

- SAAS or B2B marketing experience is a must

- Experience in organic and content marketing

- Ensuring constant lead conversion & reduction of cost per leads Meeting monthly targets set

- Providing regular feedback to the product team

- Improvement of performance Funnels

- Optimizing all channels to deliver the best ROI while ensuring targets are met

- Ensure process improvements pro-actively and improve operational efficiency

- Periodic reporting to management on the performance of campaigns

- Gathering insights into campaigns and consumer behavior and implementing the learnings

- Developing and executing new and innovative strategies for consumer acquisition

- Continuous experiment and run A/B Testing on campaigns, messaging and targeting to improve ROI

- E-commerce/Logistics industry experience would be a plus

Profile Summary:

Employment Type : Full Time
Salary : Not Mentioned
Deadline : 11th Jan 2020

Key Skills:

Company Profile:

Not Mentioned

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