• Mumbai City
  • Save Job
  • 6 - 10 Years
  • Posted : above 1 month

Job Description:

We are looking for an experienced, talented and highly motivated senior digital media planner to develop paid media strategies and tactics that help our clients meet their critical communication and business objectives If you live and breathe technology and marketing If you can t wait to see what the latest lead-gen results are If an unexpected insight puts a smile on your face Well then, we re looking for you

As a Senior Digital Media Planner, you will be responsible for creating the digital media strategy and accompanying plans that address clients business needs You will also oversee overall campaign execution and performance, together with your digital media operations partner As a senior member of the team, you are expected to co-manage a set of accounts with account business leads and manage your own (digital media only accounts)

This is an exciting role offering excellent opportunities and the chance to work in a dynamic, collaborative, and uniquely positioned organization This highly visible and client facing position

Reporting of the role This role reports to the Joint CEO

What you will be doing

Creating and presenting strategic digital media plans based on sound analytics, supported by data

Serving as a crucial source for thought leadership on all things digital

Developing innovative solutions to continuously position Mirum as a cutting edge source for digital media strategy

Deploying appropriate technology platforms to find and engage with key target audience segments

Analyzing and reporting results and budget summaries on a regular basis (weekly, monthly, annually)

Create digital media strategy and campaign plans (propose, iterate as needed and secure approval from clients)

Manage and engage with client counterparts and internal account teams for key account assignments

Negotiate with media publishers

Identify and propose innovative digital media solutions to clients

Do campaign implementation (collaboration with ad operations team), optimization and reporting

Participate in new business pitches, etc

What you will need

6+ years of experience developing and optimizing digital paid media solutions within an advertising agency or client-side environment

Solid understanding of marketing and media planning principles

Experience using technology to connect with key target audience segment

Highly developed analytical thinking

Excellent communication and presentation skills

MS Office (Excel, Word, Power Point)

Strong project management skills ability to manage multiple projects and accounts

Can work with minimal supervision

Team player, and ability to work under pressure

Experience in performance and programmatic media planning would be an advantage

Extra Pluses

DoubleClick suite certification

Google Ad Words and Analytics certification

Experience with Adobe Analytics suite

Cross Domain / Multi-Channel marketing experience

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Profile Summary:

Employment Type : Full Time
Industry : IT - Software
Salary : Not Disclosed
Deadline : 04th Mar 2020

Key Skills:

Company Profile:

Social Wavelength
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