• Senior Growth MarMarketer Growth Director Tech Startup Jobs in Bangalore,India - 23818254

  • Kelly Services

Job Description:

Looking for a Senior Growth Marketer to lead our user acquisition efforts

Experience and Skills

- At least 7-10 years experience in early-stage growth marketing roles

- Experience managing and leading an internal team and/or agency to drive user acquisition

- Experience working directly with search and social native platforms to drive new customer acquisition

- Experience managing and allocating budgets

- Strong capabilities around understanding CPA, Attribution, Cohort analysis and LTV

- Strong analytical and reporting background around campaign optimization

- Excellent Interpersonal and communication skills (written and oral)

- High-level Responsibilities & Ownership

- Manage all marketing programs including search, social, referral, email, SMS and offline media

- Identify opportunities to lift key platform metrics and significantly boost performance across the funnel (acquisition, activation, retention, revenue, and referral)

- Uncover new growth opportunities (including new platforms, channels, and advertising and integration opportunities) to acquire new and engaged users

- Drive CPA and LTV analysis and optimization across all marketing efforts to track ROAS and identify areas for new investment

- Lead landing page and email capture optimization with Product and Creative team

- Manage acquisition budget including agencies, tools, and/or consultants

- Help prioritize product/tech optimization efforts and track key funnel metrics with Product and UX team

- Build customer-centric acquisition performance reporting to share across functional areas

Profile Summary:

Employment Type : Full Time
Salary : Not Mentioned
Deadline : 14th Apr 2020

Key Skills:

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