• Senior Brand Manager - FMCG Jobs in Mumbai,India - 25283617

  • ACS Consultants

Job Description:

1 Work on creating marketing strategy for the brand and efficiently execute it to drive share of market with profitability

2 Build brand plans including geography wise plans to achieve national share of market and distribution targets

3 Work collaboratively with cross functional teams to ideate and execute versus the annual grid plan

4 Create communication and advertising in line with the positioning of the brand to further drive brand salience and consumer preference

5 Work with external creative and other agencies to create 360 IMC campaigns in line with the annual grid

6 Work with the media manager and the media agency to draw up the monthly media plans by state

7 Understand the P&L of the brand and identify key cost drivers and work towards driving improved margins and profitability of the brand

8 Alignment of brand plans and annual grid with category manager and senior management

9 Design and implement all aspects of the GTM for new product launches within the brand

Profile Summary:

Employment Type : Full Time
Salary : Not Mentioned
Deadline : 01st Jun 2020

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