• Senior Brand Manager - FMCG Jobs in Hyderabad,India - 25255030

  • Vyas Consultants
  • Save Job
  • 6 - 9 Years
  • Posted : above 1 month

Job Description:

Key Responsibilities -

- Researching and monitoring consumer markets and identifying the potential areas of growth

- Working with Key officials to implement Brand Vision, Mission and Goals Support the overall brand growth within Indian market

- Working on the New Product Development strategy with ideas as well as driving the marketing strategies across multiple channels

- Build strategic relationships and partner with key industry players, agencies and vendors

- Managing the PR agency on brand activation and implementations

- Overseeing the production of TV adverts, newspaper and magazine advertisements, direct mail packs, email campaigns and media buying

- Analyzing and experimenting with organic and paid acquisition channels to gauge the impact of each medium (content creation, content curation, event management, publicity, social media, performance analysis)

- Produce valuable and engaging content on the website and blog that attracts and converts customers

- Evaluating consumer sentiments via focus groups and market research

- Measure and report performance of all marketing campaigns, and assessing the ROI and KPIs

- Monitor product distribution and consumer reactions

- Establish performance specifications, cost and price parameters, market applications and sales estimates

Profile Summary:

Employment Type : Full Time
Salary : Not Mentioned
Deadline : 30th May 2020

Key Skills:

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