• Senior Analyst Jobs in Bangalore,India - 25145912

  • Merck Ltd

Job Description:

Senior Analyst for Digital Web Marketing Tools (m/f)

You will work as IT Senior Analyst for Digital Web Marketing Tools within Center in Bangalore Your passion is the continuous improvement of websites and you live and breathe website KPIs and SEO metrics You have a deep knowledge on how complex websites on content management systems are set up and how continuous reporting through various tools can be leveraged to boost the website quality
You work closely with the Content Management teams as well as the web development team to translate findings into actionable changes You have a vision on how to proactively support the business needs in various locations and are excited to provide best of class services for the online communication
You are experienced with agile development methods and participate actively in daily Scrum disciplines (stand-ups, estimates, progress reporting)

Roles & Responsibilities

Ability to drive enhancement and changes for our websites by using data from Web Analytics tools (Google 360 Suite, Adobe Analytics, SiteImprove, Search console)
Ability to make a robust plan and implement changes in an agile environment to continuously improve the quality and Seo ranking of the websites
Autonomous coordination of activities with business and IT stakeholders
Proactive monitoring & consulting of website KPIs aligning to the business needs (web analytics, SEO and key performance indicators)
Provide technical leadership, training and mentoring of newly build solutions to the business

Qualification, Years of Experience & Skills

Bachelor or Master degree in information technology or Marketing related studies
5 years experience in Web Analytics/Digital Marketing/ Marketing Analytics
Excellent understanding of Google Analytics / Adobe Analytics, Google Adwords / Double click Big Manager, Google Search Console, Data Studio, Tag Management
Proven experience & deep understanding of Adobe and Google products and its implementation
SEO consulting by using tools like eg SiteImprove, Search console
Experience with A/B testing for landing pages and site optimization
Knowledge of Agile and Scrum methodology
Basic understanding of HTML and Java script/ JQuery
Experience in web content management ideally Adobe Experience Manager
Google Analytics and Adwords certification are a plus
Strong conceptual understanding of sales and marketing
Good acumen of business functions with a developer mindset
Excellent communication skills & experience working in virtual teams
Fluent English
Knowledge of SQL / Big query will be an added advantage

Job Requisition ID 195571

Location Bangalore SBS

Career Level D - Professional (4-9 years)

Working time model full-time

US Disclosure
The Company is an Equal Employment Opportunity employer No employee or applicant for employment will be discriminated against on the basis of race, color, religion, age, sex, sexual orientation, national origin, ancestry, disability, military or veteran status, genetic information, gender identity, transgender status, marital status, or any other classification protected by applicable federal, state, or local law This policy of Equal Employment Opportunity applies to all policies and programs relating to recruitment and hiring, promotion, compensation, benefits, discipline, termination, and all other terms and conditions of employment Any applicant or employee who believes they have been discriminated against by the Company or anyone acting on behalf of the Company must report any concerns to their Human Resources Business Partner, Legal, or Compliance immediately The Company will not retaliate against any individual because they made a good faith report of discrimination

North America Disclosure
The Company is committed to accessibility in its workplaces, including during the job application process Applicants who may require accommodation during the application process should speak with our HR Services team at 855 444 5678 from 800am to 530pm ET Monday through Friday

Job Segment Developer, Consulting, Database, Java, SQL, Technology

Profile Summary:

Employment Type : Full Time
Eligibility : Any Graduate
Industry : Biotechnology/Pharmaceutical/Medicine, Manufacturing/Industrial
Functional Area : IT Software : Software Products & Services
Role : Software Engineer
Salary : As per Industry Standards
Deadline : 18th May 2020

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