• releaseMyAd.com - Regional Head - Media Planning Jobs in Bangalore,India

  • releaseMyAd.com
  • Save Job
  • 5 - 6 Years
  • Posted : above 1 month

Job Description:

releaseMyAd is the largest Ad Agency of India serving over 125 lakh advertisers annually We help advertisers to book ads across newspapers, radio, cinema, magazine, tv and mobile apps across India at the lowest rates We believe in making advertising simplified and cost-effective for all

Responsibilities

- Determine the best media outlet mix for promotional strategies

- Monitor online and offline ad campaigns (eg on radio, TV, websites, magazines, and billboards)

- Regularly report advertising campaign results (including revenues and costs)

- Optimize advertising strategies for varying audiences and channels

- Design and review advertising budgets in collaboration with the Marketing Director

- Negotiate with media channels to close competitive deals

- Prepare additional promotional projects to support new product launches

- Create new campaigns to reach a broader audience

- Ensure a cohesive advertising message across campaigns

- Build long-term relationships with media influencers to promote our brand

Requirements

- Proven work experience as a Media Director, Media Planner or similar role

- Knowledge of different types of media channels

- Demonstrable experience with building effective advertising campaigns

- Familiarity with digital marketing

- Working knowledge of analytics tools (eg GfK MRI, Moat, and Nielsen IMS)

- Experience with budget planning and KPIs

- Ability to manage and combine data

- Strong decision-making skills

- Excellent communication skills

- BSc in Marketing, Business Administration or similar field

About us

releaseMyAd started in 2009 and has been on an epic ride ever since Through all these years we have been relentlessly working towards making advertising in traditional media efficient for established as well as upcoming brands alike

Leveraging information on historic Ad pricing and vacant Ad inventory, we serve every advertiser with Cost Effective Advertising solutions Our platform has been designed to assist customers across all categories and sizes to release advertisements in the media of their choice We propagate the idea of Smart Media Buying , wherein we can optimize your ad spending budget significantly

Profile Summary:

Employment Type : Full Time
Salary : Not Mentioned
Deadline : 07th Jan 2020

Key Skills:

Company Profile:

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