• Public Relations & Institutional Affairs Jobs in Pune,India - 25315139

  • Ferrero India Pvt Ltd
  • Save Job
  • 5 - 10 Years
  • Posted : above 1 month

Job Description:

About the Role

We are looking for a highly experienced professional who will lead Public Relations and Institutional Affairs in India, in consistency with the Ferrero group strategy The role is responsible to conduct public relations programs designed to create and maintain a favourable public image of Ferrero The incumbent leads and implements programs and activities to increase positive public awareness of Ferrero, and also acts as the Ferrero Group representative to local community organizations

This role reports to the Country Manager of India (Managing Director, Ferrero India), and has matrix reporting to the Group Institutional Affairs, PR Corporate Communication Department

Main Responsibilities

Market External Relations

  • Establish strong positive relationships with news media, consumer groups, community organizations and others who can impact the company s public image, in line with Ferrero India strategy for external communication
  • Support the marketing function in Public Relations campaigns to launch new products after determining that media exposure would be effective
  • Write press releases and communications, and develop a plan of action to create awareness in the public about Ferrero India

    • Press Relations

      • Manage overall press relations, serving as primary press liaison, implement the Country press program
      • Develop programs for the systematic building of Ferreros visibility, presence and credibility to its audiences and institutions
      • Implement crisis communications plans and planprepare media releases and press coverage for events in the Country
      • Act as interface with the press on Country basis, organize the interviews with country top management, as appropriate
      • Manage overall mediapress relations for institutional corporate purposes and issues (ie Corporate Social Responsibility, Safety )
      • Provide public relations advice and service to the executives of the company
      • Educate and guide the executive team on reputation management

        • Institutional Affairs

          • Establish and maintain interaction with public officials as well as with other institutions, through associations and organizations on issues impacting the Ferrero company
          • Liason with legislators, state and national industry associations and stakeholders
          • Establish and manage effective external, public and government communication strategies to develop and maintain public trust and cooperation
          • Manage the Corporate Social Responsibility topic and its communicationpresentation towards local institutionsassociations
          • Represent and advocate for Ferrero s position with the public and governmental associations

            • Sponsorship Community Affairs

              • Oversee the coordinationparticipation in community and company events
              • Cooperatie with Marketing function in the implementation of initiatives that require the involvement of cultural publisher, associations, etc, safeguarding of company and products image
              • Direct the charitable contributions and community involvement of the company

                • Who we are looking for

                  • Professionals with 10 or more years of experience, with atleast 5 years of experience leading Public Relations Government Relations for a large multinational company
                  • A PR leader with a verifiable history of achievement in corporate communication, and holistic experience of handling media relations with different sections of the media, as well as managing corporate social responsibility projects
                  • A confident advocate who can build rapport and engage collaboratively with national state and local public officials, industry bodies, media, etc
                  • Experience in FMCG, specifically food beverage companies is in your favor

                    • Competencies

                      • Strategic Public Relations Planning
                      • Corporate Communication Management
                      • Media Relations Management
                      • Community Engagement
                      • Corporate Social Responsibility
                      • PR measurement and evaluation
                      • Government Affairs, Public Policy Regulatory Affiars


Profile Summary:

Employment Type : Full Time
Industry : Consumer Durables / Electronics
Salary : Not Disclosed
Deadline : 03rd Jun 2020

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