• Product Manager - Advertising Firm Jobs in Gurgaon,India - 23295605

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  • 7 - 10 Years
  • Posted : above 1 month

Job Description:

Brief about the position - This position will be responsible for managing the roadmap, overseeing development & delivering on the product promise of our location marketing stack - Spotlight The role is a cross functional management role working closely with engineering, delivery and business teams As a product manager, the role will be responsible for the creation & management modules of the product Creation modules includes setting up of hyper local campaigns on Google Ads Platform and management modules include building auto-bidding and optimization rules for efficiently running of campaigns

Candidate Requirements

1 Minimum education qualification - Bachelors Degree in Engineering from a reputable institute

2 Post Graduate Degree in Management will be an advantage

3 Total Work Experience of 7-10 Years majority of which should be spent in a product management / development role Stint in Engineering / software development background is a must

4 Preferably, the above experience should be inclusive of 3+ years work experience in a Marketing SaaS company

5 Excellent analytical, quantitative & problem-solving skills The candidate should possess the ability to use information/data and various metrics to develop an informed and factual business case

6 Understanding of AdTech / Martech landscape & operational understanding of Google Advertising platform

7 Excellent written & oral communication skills The position is a managerial position and communication must be effective across various functions the role is supposed to align and work in tandem

8 Extremely passionate about marketing automation space

Roles & Responsibilities

1 As a Product Manager, the position will be responsible to deliver on the product roadmap, product innovations & ultimately the performance of the product for clients marketing requirements

2 Work closely with business analysts & delivery heads to get insights of campaign management converting them into feasible product features for improving clients performance

3 Work closely with Engineering team to align them on the product vision, features & delivery of the product roadmap

4 Participating in client meetings as a Product Expert on regular basis, take feedback and translate learnings into product enhancements

Key Performance Indicators ( KPIs )

1) Booking to Delivered Advertising Expenditure Ratio

2) Product performance

a) Clients KPI achievement against standard industry benchmarks

b) Client Retention Rate

3) Client NPS / Feedback - Quarterly Feedback from Clients & Delivery Team on product performance

4) Partner Level KPI Achievement on Googles API usage

Preferred Industry / Companies to hire from

a Top Marketing Automation SaaS companies

b Leading Martech / Adtech companies

Profile Summary:

Employment Type : Full Time
Salary : Not Mentioned
Deadline : 01st Feb 2020

Key Skills:

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