Job Description:

Role Digital Marketing Manager/Executive

Location Noida, Sector 63




Job Details

5+ years experience managing the complete suite of Digital Marketing in a B2B technology company (Social Media, Search Engine Optimization, Social Listening, Email Marketing, Influencer Marketing, PPC, Display, Mobile etc) An understanding of how Digital integrates with the overall Marketing strategy and helps with Brand Identity, Engagement all the way to Lead Generation




Key Responsibilities

Social Media Management and Social Listening Conceptualize and execute social media campaigns aligned with the Brand positioning, that resonates with audiences Maintain Social Media calendar with fresh ideas and best practices to manage Brand Identity and improve Brand Perception digitally, Hands-on experience on Content Creation and conversion of content into digital formats like Videos, Infographics etc with the help of Creative team Understanding of social media listening techniques and tools, ORM experience will be key Needs to give inputs on Content topics, Influencers etc basis current trends and competition analysis

Search Engine Optimization Fully up to speed with On Page & Off page optimization techniques with the complete hands-on capability to strategize as well as execute on the plan Understanding of Google Analytics and other tools for website traffic management - needs to plan and improve page views, traffic by studying the data of visitors Identify and work on sources of traffic - to ensure a consistent healthy flow of organic traffic and social referrals Familiarity with Wordpress will be an added advantage

Agency Management Should have managed Digital Marketing agencies in the past, should have experience in day-today tracking of metrics, using the data to improve/alter campaigns, use current trends and best practices to continuously enhance performance

Email Marketing Should have an understanding of lead nurturing campaigns run on email automation tools like Growbots or Netcore or MailChimp etc




Requirements

Comfortable working both at the strategic level and diving deep into implementation as needed (managing day to day campaigns, analyzing data, using insights to optimize campaigns) Ability to operate in ambiguity independently and be an effective problem-solver A blend of experience in Digital, Analytical Skills to use data to alter/improve campaign outcomes and Content Writing skills with awareness of Digital formats Have the technology appetite to understand how enterprise platforms and technology stacks work Ability to multi-task and work in a fast paced environment

Education Graduate/MBA

INTERESTED FOLKS CAN REACH NIMISHA TIWARI AT 7017371146 ALSO SHARE UPDATED RESUME AT nimishatiwarinlbservicescom

Required Candidate profile

Requirements

Comfortable working both at the strategic level and diving deep into implementation as needed (managing day to day campaigns, analyzing data, using insights to optimize campaigns) Ability to operate in ambiguity independently and be an effective problem-solver A blend of experience in Digital, Analytical Skills to use data to alter/improve campaign outcomes and Content Writing skills with awareness of Digital formats Have the technology appetite to understand how enterprise platforms and technology stacks work Ability to multi-task and work in a fast paced environment

Education Graduate/MBA
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Profile Summary:

Employment Type : Full Time
Industry : IT - Software
Salary : Not Disclosed
Deadline : 01st Jun 2020

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