• Head - Communication & Branding - Healthcare Jobs in Delhi Ncr - 25295078

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  • 15 - 25 Years
  • Posted : above 1 month

Job Description:

- Support each Unit in developing a robust Marketing strategy, action plan and budget in line with Unit Revenue and Growth plans

- Defined brand guidelines and strong governance framework around it

- Appointment and monitoring of Digital agencies to ensure high quality work output from around SEO, SEM, ORM and website

- Increase brand awareness through digital and traditional media/ ATL campaigns

- Support Unit in conducting marketing and lead generation activities

- Tie up and manage online revenue generation through web channels

- Tracking of market intelligence and competition data

- Deepening consumer insight to predict consumer behaviour in all the geographies and segments we operate in

- Robust Product and pricing segment analysis to support Units in targeted efforts to achieve topline

- Manage brand reputation (Good/Bad) in media, measured through positive MAVE

- Engagement with industry and healthcare bodies through a structured communication plan

Profile Summary:

Employment Type : Full Time
Salary : Not Mentioned
Deadline : 02nd Jun 2020

Key Skills:

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