• Delhi Ncr
  • Save Job
  • 7 - 14 Years
  • Posted : above 1 month

Job Description:

About DHI International

DHI International is a successful venture backed by the Apollo Tyres Group We own the rights to 156 countries for DHI, a European brand DHI is a pioneer in Hair Restoration since 1970 with the best technique in the world for hair transplants

DHI International has Hair Restoration clinics across 4 continents We started in 2013 with just 2clinics; and now have more than 30 clinics in 15 countries We have developed and fine-tuned a win- win Franchise model that is highly profitable and can be replicated all around the world The company is uniquely positioned to grow exponentially in the next 5 years


The person would be actively taking up the overall Marketing function of the company owned/franchise owned clinics in India and overseas Most of the franchisees overseas manage their own marketing, but He/she will be responsible for bringing them all under a common platform, using great influencing skills and value adding capabilities

Main responsibilities would be

1 The candidate would be fully responsible for Marketing P&L

2 Overall responsible for Marketing function and should be expert in Digital Marketing

3 Increasing Brand awareness in India; and other countries as per requirement and be the Brand Spokesperson for the internal communication

4 Devising strategy for ATL, BTL and Digital marketing in India and other countries

5 Executing the ATL plans, including newspapers, TV, billboards, events, conferences etc in Indiaand monitoring/analyzing the execution for our partners

6 Taking ownership of all the marketing campaigns so that they achieve their targeted ROI

7 Presenting to the management the ROI of Marketing

8 Ensuring the creation of high quality content and creating the content strategy for quick usage ofrelevant marketing material

9 Ensure that all creatives are suitably published/communicated - website, social media, marketing library, learning platforms, partners, stakeholders, patients, potential clients etc

10 Supervising the Digital Marketing initiatives for various markets around the world

11 Building constructive relationships with Indian and International partners

12 Develop and enhance an effective working relationship with regional, national and specialist mediain order to maximize PR opportunities, responding to media enquiries efficiently and professionally

13 Develop excellent research and analytical abilities to be able to understand what is going on in theindustry and how it impacts our own strategy

14 Well manage the ORM of the company through various industry forums


- The person should be smart and have strong inter-personal skills

- Well aware of the world affairs, and ability to connect it to our business

- Required to travel frequently and work with multi-cultural partners in India and around the world

- Strong analytical capabilities, to devise marketing strategy based on data, research and industrydevelopments

- Entrepreneurial mindset is essential We need a person who can add individual value to thecompany Ability to roll up the sleeves and deep dive is essential


The current marketing team is as follows

- Digital Marketing Manager

- Pay per click Analyst

- SEO Specialist

- Tech Team for Website creation and maintenance

- Social Media Manager

Branding and Communication

- Creative Team (3-4 Creative Designers)

- Content Strategist

The candidate should be around 35 years of age with MBA in Marketing from a reputable institute

Profile Summary:

Employment Type : Full Time
Salary : Not Mentioned
Deadline : 11th Jan 2020

Key Skills:

Company Profile:

Not Mentioned

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