Job Description:


A senior IIM alumni initiative, FLIP is the leader in online skilling and certifications, in Banking & Financial Services (BFS) We- re 10 years old and have 65,000+ alumni FLIP Certifications are endorsed/co-branded with leading banks, Finacle of Infosys and the National Stock Exchange of India

As a Head of Digital Marketing, you will drive all of FLIPs marketing & branding, across verticals

- Plan and implement the overall Digital Marketing strategy for brand building and lead generation, for both B2C and B2B; including activities like PPC, Referrals, SMM, Mobile App Marketing, etc to achieve results in line with the overall organization targets You will be managing the annual digital marketing budget

- Plan & implement effective SEO focused Content Marketing, across channels, to achieve traffic, leads & to strengthen the brand

- Ensure that the website is consistently optimized for high rankings through on-page SEO

- Implement & track off-page SEO activities like link building, affiliate marketing etc

- Drive other marketing activities like e-mail campaigns, Advertising, Brand Building via newsletters, webinars, etc

Profile Summary:

Employment Type : Full Time
Salary : Not Mentioned
Deadline : 20th Feb 2020

Key Skills:

Company Profile:

Not Mentioned

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