• Content Head - Media/Advertising Firm Jobs in Noida,India - 23799809

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  • 8 - 12 Years
  • Posted : above 1 month

Job Description:

Role

- We are looking for a senior resource to manage all online content and communication we create for our business including website content, blogs, newsletters, and social media content

- Responsibilities include creating the content strategy and managing the team that will deliver content for different digital channels

- The head of content will also be responsible for analyzing the content performance, user engagement and make changes as required

- You will also need to ensure that the content created aligns with the brand and adds value to existing and potential customers

Responsibilities

- Research about the brand, competition, and category and create a comprehensive content plan in line with the brand values

- Ensure consistent brand voice across all brand channels and pieces of communication

- Manage the editorial calendar to ensure timely publication on all digital channels

- Work with the SEO team to understand customers needs and ensure implementation in content created

- Monitor web traffic and engagement (eg conversions and bounce rates) basis content created and make course corrections

- Coordinate and collaborate with marketing and design teams to ensure high-quality output

- Follow industry-related news and generate ideas around trending topics

- Review and update published content as needed, identify gaps and make recommendations accordingly

Key Skills

- Proven work experience as a Content Strategist, Content Writer or similar role

- A portfolio of the published content

- Understanding of different content types eg UX writing, Blogs, social content, etc

- Familiarity with SEO guidelines and keyword research tools (eg Moz and Google Keyword Planner)

- Experience using social media for business

- Solid writing and editing skills in English

Profile Summary:

Employment Type : Full Time
Salary : Not Mentioned
Deadline : 12th Apr 2020

Key Skills:

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