• Axis Bank Circle MarMarketing Manager Jobs in Lucknow,India

  • Axis Bank
  • Save Job
  • 2 - 7 Years
  • Posted : above 1 month

Job Description:

Customer Experience of Branches/ASCs of respective Circles

1 The candidate will be responsible to enhance the Customer Experience of Branches/ASCs of respective Circles in terms of Look & Feel and Branch Ambiance

2 The candidate will be asked to follow the guidelines & regularly visit the branches of its circle to monitor / implement the same

Branch Branding

1 The candidate will be responsible to ensure that the Branch / ATM / Offices branding are proper and as per guidelines

2 The candidate will also be responsible to enhance the brand visibility by promoting Vicinity / Neighbourhood branding in its circle

Circle / Branch level Activations

1 The candidate will have to plan and execute meaningful activities for the branch / circle that could help generate leads and business The leads for each activity must be captured in the CRM

2 The activity must be planned and executed properly

3 Create activation template for each category of customer that could create some value addition for the customer

4 Design a yearly activation calendar and follow the same

5 Will also be responsible to successfully execute the Regional / National level Activation

Regional & National Level Tie Ups

1 The candidate will be responsible to create Regional / National level tie ups to create some value addition to the products offered by the bank

2 The value addition created via tie ups can be clubbed with the activity planned for the branches / circle to make it more lucrative and attractive

Circle/ Cluster / Branch Support

Needs to provide support / guidance to the circle / Cluster / Branches / ASC offices as and when required for the work related to Marketing (Activities / Branding / Collaterals etc)

Lobby Manager

There will be a need to guide / monitor / train the lobby managers of its circle so that they can perform their duties properly

Competitor Tracking

1 Keeping a check at what the competitors are doing in the market in terms of activations and branding

2 Keeping a check / monitor other Retail Stores / Chain etc, and share their best practices See what could get implemented at Axis bank branches to make the services / branch look better

3 What sort of Tie-ups are created by our competitors in the market and study the offerings

Profile Summary:

Employment Type : Full Time
Salary : Not Mentioned
Deadline : 07th Jan 2020

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