• AVP - Digital Product & Strategy - AMC Jobs in Mumbai,India - 24759795

  • Hector & Streak
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  • 8 - 20 Years
  • Posted : above 1 month

Job Description:

The position is with Reputed AMC and they are looking for AVP - Digital Product & Strategy

CTC - Open

Location - Mumbai

Job Title AVP - Digital Product & Strategy

Reporting to Head - Marketing & Digital

Roles & Responsibilities

- Digital Product & Assets Ownership

- In-house digital consumer & Digi-tech trends expert with good understanding of consumer behaviour wrt category and can identify consumer segments for driving digital business

- A digital expert managing digital product propositions across various digital channels like Web, Mobile, Social Media etc

- A digital, ecommerce expert managing and designing MF product & digital product propositions across various digital channel like Web, Mobile, Social Media etc

- Responsible for charting and driving the digital business and product roadmap with the intent of using technology as a key lever to drive business

- Innovations and Digital Leadership

- Driving innovation across digital platforms to enhance User Experience and engagement through feature enhancements, engagement mechanisms etc

- Have experience in Artificial Intelligence, Machine Learning and ability to drive & implement them in large organisation

- Ensure that AI & ML is used in Marketing Automation, e-commerce, Mobile App development specifically

- Defining organisational goals and projects around new age customer touch point adoption like Chabot, ORM, Social Commerce and Whats App

Stakeholder management

- Internal and external stakeholder and senior hierarchy management to ensure buy-in and approvals of digital business projects

- Doing competitive analysis and continuously improving the current digital portfolio

- Having strong analytical ability to evaluate end to end customer experience across multiple customer touch points

- Have basic understanding of IT systems and practices to aid greater coordination with this key partner

Analytics & Digital Service;

- Responsible for managing the digital product life cycle management like business case, development, rollout, promotion etc

- Strategy and technology + engagement roadmap for digital service with the intent of driving higher adoption of digital assets for servicing and making it the key point of customer connect

- Owing the analytics and BI vertical within the team for driving higher order use of data for business decision making basis business/consumer trends

- Ownership of the CDP, DMP and BI platforms and working with analytics partners/units for creating/driving usage cases and supporting B2C VRM process & Digital business teams

Business Understanding

- Understands Schemes, business rules & regulations

- Ability to convert NFOs & key solution buckets (Child, Pension etc) into product requirements and put down roadmap for digital assets

- Understands & can create Business Case for key projects and innovations along with finance teams

Suitable candidates may apply with their updated profiles along with below details in resume

Current CTC
Expected CTC
Notice Period

Sangeeta Bhadane

Profile Summary:

Employment Type : Full Time
Salary : Not Mentioned
Deadline : 02nd May 2020

Key Skills:

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