• Associate Manager Marketing Analytics Financial Services Jobs in Bangalore,India - 25255784

  • Asterion Consulting
  • Save Job
  • 2 - 5 Years
  • Posted : above 1 month

Job Description:

The Role and Responsibilities

The primary focus of the role is to deliver analytics projects within the Group Retail Clients Analytics The individual will be responsible for end to end analytics projects

More specifically

- Analyse and agree on the Design for Analytics projects

- On the agreed methodology develop and deliver

- Partner creating implementation plan with Project owner including project benefit

- Support on the deployment of the initiatives including implementation though any system

- Consolidate or Track performance for periodic performance assessment

- Create the technical and review documents for approval

- Act on behalf and/or represent the Team Leader as and when required

- Be an active member of the Business Analytics Centre of Excellence

- Provide expertise and support in developing and deploying predictive models, insights, segmentation

- Embed models in the business strategy so that campaigns drive income as per Retail Clients Strategy and P&L targets, specifically Drive Client-centric analytics with in depth engagement

- Client Lifecycle Management ( Acquire, Activation, Cross Sell/Up Sell, Retention & Win-back)

- Enable scientific - test and learn- for direct to client campaigns

- Trigger development from both segmentation and propensity models

- Pricing analytics and optimization

- Digital analytics including social media data analytics for any new methodologies

- Channel Analytics & optimization

- Client wallet utilization prediction both off-us and on-us

- Client and product profitability prediction

Compliance and Control

- Ensure appropriate operational procedures are in place in compliance with the Banks strategy, branding policies and standards

- Ensure adherence of Group Retail Client Analytics Governance

Our Ideal Candidate

- Tertiary qualifications (Statistics, Mathematics, Econometrics or Economics)

- Retail Analytics Domain Experience (Retail Banking Business, Channel or Product Knowledge)- 2 years+

- Good Business Knowledge

- Hands on modeling Experience

- Communication - Can seamlessly translate analytics outcome into business strategy and vice versa Excellent

- Mandatory Analytics application usage experience - SAS

- Good Excel Knowledge

- Understanding of CRM principles, analytics automation, P&L forecasting and understanding of data structure (large data handling capability)are mandatory

- Excellent PPT & Documentation Skills

- People Management Skills

- Business acumen - understand what drives business profitability

- Ownership & Accountability - Own, execute and deliver results

- Client centricity - understanding on solution, service and relationship

- Strong oral and written communication

- Motivated by performance linked rewards

Profile Summary:

Employment Type : Full Time
Salary : Not Mentioned
Deadline : 30th May 2020

Key Skills:

Why not try out our free online tutorials and gain an edge?

People who search this job also searched for the following Keywords

Salary trends based on over 1 crore profiles

View Salaries

All rights reserved © 2018 Wisdom IT Services India Pvt. Ltd DMCA.com Protection Status