Assistant Vice President Marketing Financial Services Jobs in Mumbai,India - 25100509

Job Description:

Full-time MBA in Marketing with min 12 years of experience in Marketing

Job Responsibilities

- Own & Manage the Brand

- Develop the go-to market strategy for product extensions & new product launches

- Develop & deploy Marketing Communications Plan covering ATL, Digital & BTL & ensure effectiveness of stated campaign objectives

- Research and evaluate new market opportunities by working with Product & Market Research Teams

- Develop effective content required for print, electronic & digital mediums

- Analyse the effectiveness of all marketing efforts including their contribution to the stated objectives

- Work in conjunction with Product & PR teams for effective Brand & Product Communications

- Evaluate, Develop & Partner with Media & Creative Agencies

- Support Local Sales team in their regional BTL endeavors

Profile Summary:

Key Skills: