• Assistant Manager Digital Marketing Jobs in Other Maharashtra - 23779367

  • Aditya Flexipack
  • Other Maharashtra
  • Save Job
  • 6 - 11 Years
  • Posted : above 1 month

Job Description:

Social Media Marketing

  • Design and launch social media marketing strategy that aligns with marketing initiatives and GTM calendar

  • Supervise execution on social by the digital marketing agency

  • Create synergies between on ground (stores requirements) and online communication

  • Identify and pilot innovative ways to engage with audiences, improve engagement and conversations

  • Identify ways to drive traffic to stores through social media

Content Creation

  • Build digital content creation plans (both tactical and long term associations) with digital marketing agency

  • Work with brand content teams to create in-house content for social channels

  • Influencer tie up to create content for social media handles with range of influencers

  • Tie-up with content powerhouses that deliver impactful & engaging content to Pantaloons followers

Digital Media

  • Work with the Performance Marketing agency to deliver the e-commerce targets and drive consumers to stores

  • Support social media posts and campaigns with digital media

  • Monitoring live Performance of Digital Campaigns using Google & FB Business Managers

  • Explore new-age digital media channels and drive pilots on these channels with the media agency

  • Weekly Social & Digital media Reporting, competitive scans and digital trend mapping

Masters in Business Administration,

Profile Summary:

Employment Type : Full Time
Salary : Not Disclosed
Deadline : 08th Apr 2020

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